If you’re reading this, you’re probably a parent.
We know from research that many parents have
concerns about their teen’s safety online. As
parents who also work at Instagram as well as
parents who volunteer with National PTA, we want
to address those concerns. It’s with our teens in
mind that we go into work every day. Parenting is
both an awesome responsibility and an amazing
opportunity. For all of the incredible opportunities
parenting brings, there are some challenging
ones too — we’re raising the rst generation of
digital natives, for whom the online world is just
as important as the ofine one.
We know that as a parent it may be hard to
understand what your teen is doing online and
why they’re spending so much time on their
phones. While it might seem like posting photos
and videos is second nature for teens, many
of them actually put a lot of thought into what
they share online. It’s hard to know how to have
an open conversation with our teens and keep
A LETTER FROM
THE PARENTS
OF INSTAGRAM
them safe while we’re learning to navigate the
landscape ourselves. We share these concerns,
as does everyone who works at Instagram.
That’s why we’re collaborating and have created
this guide. We know it might feel daunting to
have these conversations with your teens. We
want to make sure you feel equipped with the
tools you need to start the dialogue and hope
this guide will make things a little easier.
We feel a great responsibility to make sure
Instagram is a supportive community for teens
to connect and share, and we want to make sure
you as a parent feel informed and empowered to
help guide them. We believe that the rst step is
understanding why they use Instagram, and what
tools are available to make sure their experience
is positive, intentional and safe.
For more information, and to watch a video
where we explain these tools for you, go to
parents.instagram.com.
A Parent’s Guide to Instagram 3