Sugar Hill Apartments
Sugar Hill Group, LLC
une 2022
brought his passion for service to Mt Zion Progressive. Rev. Murphy’s business and experience includes
over a decade in the corporate sector as a purchasing agent and manager for the St. Petersburg Housing
Authority, the St. Petersburg Times and Florida Progress. In his role as Senior Pastor of Mt Zion
Progressive Missionary Baptist, Rev. Murphy led the congregation to pay-off the church’s $2.1 million
mortgage 13 years ahead of schedule, before spearheading a multi-year campaign to redevelop the Mt
Zion campus. The effort has so far resulted in Mt Zion’s acquisition of over 20 parcels of land in areas
adjacent to Mt Zion’s three-story headquarters, and the church’s redevelopment of 50,000 square feet of
space across multiple buildings owned by the congregation. Rev. Murphy’s has purchased and
rehabilitated two residential properties in South St. Petersburg and acquired land to begin a third project.
Roy Binger, CEO, Binger Financial Services, LLC
Project Role: Financial Strategy
Roy Binger is CEO and Founder of Binger Financial Services, LLC. The company specializes in
property and casualty insurance, personal insurance, commercial lending, and commercial real estate
solutions. Mr. Binger received his bachelor’s degree in Economics from Holy Cross College in
Massachusetts, an MBA at the University of Miami in Finance, and graduated from the Emory Executive
Advanced Leadership Program, Guizueta Business School. He was the CEO for a local community bank
Peoples Bank, Miami, Florida. As the Senior Vice President, Retail Group Executive for Huntington
Bank, Roy oversaw the expansion of a loan portfolio of over $1 billion while maintaining one of the
lowest business banking delinquency ratios at the bank. He also served as Executive Vice President for
one of SunTrust Bank’s largest divisions, overseeing $12 billion in assets, and as City President for
SunTrust Bank St. Petersburg. With over 25 years in the financial sector he is uniquely qualified to
highlight risk management and commercial lending solutions to maximize profits within the guidelines
of client’s risk tolerance for growth. Some of the financial solutions provided to clients include directors
and officers’ insurance, trade credit insurance, bonds, mergers, private equity and commercial loans,
which help companies gain strong footing in the financial world. He has been awarded the Tampa Bay
Business Innovator of 2013 award and was inducted into the Florida Business Hall of Fame. Roy
currently serves on the boards of several organizations, including the Museum of Fine Arts and the
University of South Florida, St. Petersburg. Locally, he was instrumental in working with the City of St.
Petersburg to bring a financial institution to the Midtown area. He worked on the TLM initiative that is
bringing a gas station and convenience store to Midtown; and insured the St. Petersburg College Midtown
building and the Isaiah project with the Brayboys. As a former member of the USF Board of Advisors,
he was part of the process that led to the development of a student center and a school of business. Roy
was also part of the team that led the sale of Bayfront Medical Center for $205 million.
Keith Franklin, Vice President of Development
Project Role: New Urban Development, LLC
Keith Franklin currently serves as the Vice President of Development to New Urban Development a
subsidiary of The Urban league of Greater Miami, New Urban specializes in building quality, affordable
housing for families within Miami’s urban core, while meeting the highest quality standards for
apartment living and designed to foster a sense of community. Keith is an accomplished real estate
professional who is intricately involved in sourcing project funding, underwriting new developments and
asset acquisitions. He brings a diverse experience to New Urban Development with over 15 years in the
Finance, Construction Management, and Real Estate Development industries.