recently entered the online grocery market through its DMart Ready site and
mobile app.
Easyday is a multi-format retailer with 523 stores across 12 states and its e-
commerce and mobile based application.
Walmart-owned Flipkart Grocery offers over 7,000 products across 200+
categories, including food staples, snacks, beverages, packaged foods, personal
care products, dairy, and eggs to over 50 cities. At present, the online store has
over 100 million registered users and 100,000 sellers, with 10 million daily page
visits. While groceries represent a portion of Flipkart’s online retail sales, it is one
of the company’s fastest growing categories.
Grofers is a leading online grocery retailer that operates in over 33 cities and
manages a network of over 5,000 partner stores, which ensures fast deliveries. The
retailer offers over 1,800 stock keeping units (SKUs), including household items
and a wide variety of food products. It has developed its own line of private label
brands (eight total), that account for 40 percent of its revenues. Grofers sources
these private label products from 200 manufacturer partners and stores them in its
network of 33 warehouses.
JioMart is a joint venture between Reliance Retail, India’s largest retailer, and Jio
Platforms. JioMart was launched in 2020 and is present in over 200 cities across
India. It supplies a wide range of products, including fresh fruits and vegetables,
snacks, beverages, dairy, and essential groceries. JioMart is particularly interested
in expanding its presence in the food retail market by partnering/suppling
neighborhood kirana stores. As such, Reliance Industries recently finalized a $5.2
billion agreement with Facebook to empower JioMart in its effort to connect with
30 million kirana stores through Facebook’s WhatsApp platform.
Nature’s Basket is a premium food retail chain that operates online and through 31
physical stores in Mumbai, Bengaluru, Pune, and Kolkata. Its online grocery store
and mobile app platform supplies groceries to 125 cities across India. The retailer
is known as a provider of premium domestic and imported foods, including fresh
fruits and vegetables, meat, seafood, organic products, processed food products,
organic foods, bread, poultry, gourmet/exotic foods, and dairy (including imported
cheeses).
Paytm Mall is an online retail store with an expanding grocery section owned by
Paytm, a leading digital payments firm.
Spencer’s Retail is a multi-format retailer that supplies a wide range of groceries,
including gourmet foods, patisserie, wine, liquor, organic foods, and grocery
staples. Spencer’s currently operates 120 stores, including 37 hyperstores in over
35 cities.
StarQuik is the TATA Group-owned online grocery arm of Star Mart, a chain of
brick-and-mortar stores spread across India. StarQuick offers a range of 10,000+
grocery items, including fresh fruits, vegetables, meat, chicken. fish, organic
products, personal care products, cosmetics, and household essential products.
Zopnow is a unique online grocery store which connects consumers to
hypermarkets. It operates in over 29 cities and can deliver fresh and frozen
groceries within three hours.
E-Commerce Regulations and Guidelines